Magic in the Room #48: Meaningful Recognition w/ Special Guest Ashley Hurney

March 23, 2021

For people to feel genuinely appreciated, we must go beyond simply telling them they did a good job. Instead, we must give Meaningful Recognition, which is more intentional and thoughtful. In this episode, Luke, Chris, and Ashley Hurney of  MTM Recognition  discuss the science and tactics of giving meaningful recognition.

How memorable is your recognition strategy? Does it meet your objectives? What do you do to make your employees feel connected and engaged within your organization? At MTM recognition, they believe that excellence thrives where it is recognized. Can you remember a moment where others recognized your efforts? The hosts of Magic in the Room and MTM’s Ashley Hurney share their experiences and pivotal moments of recognition in their lives and explore the science behind it all.

Every business can have a service award program. The problem is that there is no such thing as a one-size-fits-all approach. We weren’t built to checkboxes. As we progress, we should be blowing these tired concepts out of the water. Ashley shares her love of the book,  The Five Languages of Appreciation in the Workplace , and how understanding these differences has helped MTM stand out in their culture with their employees and their customers.

Chris shares a meaningful recognition hack that can help listeners get past the behavior and the character of their employees. He advises it’s not just about showing up each day, but how you show up and communicate in a very human way. The real power of recognition is understanding how enabling people to be seen, heard, and understood can impact people’s lives. Ashley also shares how this ultimate hack is also taking recognition from transactional and elevating it to meaningful.

The hosts also discuss the concept of cash versus recognition. Luke questions if adding $100 to someone’s pay check as recognition will be remembered in 10 years from now. However, an experience such as a trip or tickets to a ballgame will be something that will stay with them forever. Ashley also shares that if you can peel back those layers and explore what will better contribute to your company culture, it’s never going to be cash. It will soon be forgotten, and it won’t help support and bolster your purpose.

When asked about the key takeaways from today’s episode, Chris shares how recognition is the evidence that provides meaning and belonging. It helps him recognize when he is seen, heard, and understood. For Ashley, the conversation was a reminder to always to take the time to do it, right. That’s when the fruits of your labor, your team, and your organization will all do better.

If you want to refresh your recognition strategy and explore the topic on a deeper level, the hosts invite you to explore how they can help your organization reinforce your purpose, values, and strategy. Equally, if you have any questions or want to share your insights, please message the team  info@purposeandperformancegroup.com.

 

 

By Sarah Whitfield February 18, 2026
In this episode of Magic in the Room, Luke, Hannah, and Chris explore the lessons, transitions, and leadership insights they’re carrying forward into 2026, emphasizing the importance of narrowing focus, letting go of resistance, and aligning with natural rhythms to create meaningful momentum. They discuss how personal and professional growth often emerges through periods of chaos and transition, highlighting themes such as intentionality, subtraction as a multiplier, and the courage required to release control, certainty, and outdated habits. Drawing on their work with purpose-driven organizations, they explain how leadership transformation begins internally, noting that organizational change is inseparable from personal development and mindset shifts. They also explore how embracing disturbance, addressing root causes instead of symptoms, and cultivating hope rather than cynicism can unlock resilience, stronger culture, and long-term performance.
January 12, 2026
In this episode of Magic in the Room, Luke, Hannah, and Chris delve into the timely topic of hope versus cynicism in leadership, particularly in a world rife with uncertainty and negativity. The discussion focuses on whether hope alone is sufficient for transformational leadership or if, in environments steeped in cynicism, leaders must amplify their energy and intentionality, sometimes matching the intensity of cynics to move organizations forward. They examine the "hope recipe," which involves envisioning a better future, creating a pathway, and having agency. They also discuss the difficulty of maintaining agency when systems, culture, or fatigue threaten to sap it. They differentiate between strategically "letting go" and simply "giving up," emphasizing the importance of support, accountability, and self-awareness as antidotes to cynicism. 
Show More